Last month, Google became the world’s first $100 billion brand. Does that mean that its assets are valued at $100 billion? No. So does that mean its annual revenues total $100 billion? No. In fact, Google’s 2008 revenue was around $22 billion, and its 2008 total assets were valued at around $32 billion.

During tough economic times it is imperative for employees to be efficient in the workplace. The capacity of increased productivity in challenging times may be the difference between staying in business and folding.

The past year has dramatically changed the value, terms and risks associated with commercial real estate leases. Unlike residential leases, which are subject to statutory guidelines and protections, commercial real estate leases are governed almost exclusively by the specific terms of the agreement.

My hardest decision did not happen at a single point in time. It was lifelong decision to make decisions and exert some control over the circumstances swirling around me rather than sitting back and letting those circumstances determine my destiny.

From the first handshake to handing over the keys, the interaction between a real estate professional and a buyer is that of an interdependent and mutually beneficial relationship. Each needs to give and receive information from the other to proceed and succeed.